社招!以下职位 正在招聘
▷澳大利亚驻华使馆新闻处
工作城市:北京
职位年薪:近35万
所需语种:流利的中文与英文
澳大利亚驻华大使馆新闻文化处招募一位经验丰富的传媒经理。成功的申请人将领导新闻文化处的中国媒体与社交媒体活动,发展传媒战略并推广使馆活动。成功的申请人需具有流利的中文与英文沟通能力,对中国媒体和社交媒体趋势有深刻的理解,并能够在这些领域向使馆提供高层的报告和分析。使馆将提供一个支持性的工作环境,提供技能发展机会,以及有吸引力的薪资和休假安排。
请于9月27日(周五)下午17:00前将申请邮件发送至信箱,在截至日期及之后收到的申请将不予考虑。
AustralianEmbassy Beijing
Aboutthe Australian Government’s Department of Foreign Affairs and Trade
The role of the Department of Foreign Affairs and Trade (DFAT) is to advance the interests ofAustralia and Australians internationally. This involves strengthening Australia’s security, enhancing Australia’s prosperity, delivering an effective and high quality overseas aid program and helping Australian travellers and Australians overseas.
The department provides foreign, trade and development policy advice to the Australian Government. DFAT also works with other Australian government agencies to drive coordinationof Australia’s pursuit of global, regional and bilateral interests.
About the position
This position plays a key role in the Public Affairs team to promote and raise the awareness of Australia in the Chinese media and social media and maintain a positive image of Australia through organising communications, media and social media associated with public diplomacy and cultural events, senior visits and other key Embassy activities and cross-government initiatives.
This position also has the responsibility of providing Embassy officers with up-to-date information about the latest media developments in China and advice relating to media activities involving Chinese media outlets on various platforms.
The key responsibilities of the position include, but are not limited to:
Provide Embassy officers with strategic media plans and advice on Chinese media engagement.
Initiate, develop and maintain productive relationships with key Chinese media organisations,
relevant Government bodies, social media platforms and Key Opinion Leaders (KOLs).
Develop and implement social media strategies across WeChat, Weibo and other social media
platforms.
Oversee the production of content for the Embassy’swebsite and other online platforms and promotional and advocacy materials for the Embassy.
Develop and oversee the execution of the Ambassador’smedia engagement plan.
Monitor and analyse trends in Chinese media and social media, including high level reporting
on trends in media coverage relating to Australia and other relevant developments.
Identify problems and opportunities for Australia in the social media landscape and develop
strategies to address such issues in an effective and timely manner.
Supervise the quality of Chinese-language materials and translation prepared by the Section.
Represent the Embassy and/or Public Affairs and Culture Section at meetings, conferences or
seminars.
Liaise with DFAT Canberra regarding online protocols.
Undertake informal interpreting, as required.
Qualifications/Experience
Tertiary qualifications, desirably in communications or media-related areas.
A demonstrated ability to communicate with native or near-native fluency in both Mandarin
and English (verbally and written), and strong abilities in both translation and interpreting.
Demonstrated familiarity with public relations and public communications approaches.
Demonstrated understanding of the Chinese media environment, including social media outlets
and trends, and experience in dealing with Chinese media organisations and individuals to
achieve positive and innovative PR outcomes.
Demonstrated ability to work with limited direction; flexibility, adaptability and initiative;
ability to prioritise a busy workload, work under pressure and to meet deadlines with close
attention to detail.
Demonstrated ability to supervise and manage staff and resources, including team-building
skills, and the ability to counsel and develop staff effectively and efficiently.
Demonstrated ability to communicate effectively orally and in writing, including effectiveness
in negotiation, consultation, representation and contact building with internal and external
counterparts.
A strong network of existing Chinese media contacts relevant to the work of the Embassy.
Familiarity with the Australian Government’s foreign and trade policy goals, and knowledge
of Australia.
Knowledge of the Chinese arts and cultural scene is desirable.
Selection Criteria
Applicants should address all six (6) of the selection criteria below, clearly outlining their claims and specific experience that makes them suitable for this position (maximum 300 word each criteria).
Demonstrated familiarity with public relations and communications approaches with five or more years work experience in communications, marketing or media-related areas.
In-depth knowledge of the Chinese media environment and understanding of social media platforms and their audiences.
Demonstrated ability to develop and evaluate media plans, campaigns, social media activities, and promotional materials.
Demonstrated ability to communicate effectively with native or near-native fluency in both Mandarin and English (verbally and written).
5. A team player with the knowledge and confidence to lead and guide other employees.
6.Familiarity with the Australian Government’s foreign and trade policy goals, andknowledge of Australia.
What we offer
A diverse and inclusive workplace and attractive remuneration package.
Exciting and fulfilling work in a diplomatic mission.
The opportunity to work with strong, smart, visionary and experienced leaders who
encourage and support you to develop your skills.
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9月27日下午17:00前
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